When Valeo Financial hired a Chief Investment Officer, they wanted to make a big announcement. Holsapple Communications helped market their new team member by getting to know her in person and writing a press release describing her industry knowledge and experience. We also partnered with a photographer and designer to create an advertisement for a local business publication. Through our efforts, Valeo’s new staff member was featured on Inside Indiana Business’ BigWig and New Gigs website, a one-stop source for Hoosiers on the move.